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AI Personalised Reels · Insurance Claims

A personalised claim journey for every policyholder.

From intimation to settlement — short, vertical reels that show a customer exactly where their claim stands, in their language, built from their own claim data. Across health, motor, home, life, and term.
0

Short, vertical format

0

Languages supported

0

Message open rate

Spanish

Audio language

Day 2

Claim in progress
For Sarah · Health Claim
Claim Received

Your in-network claim is approved at Mount Sinai.

Claim IDCLM-48291
HospitalMount Sinai
StatusApproved
The anxiety gap

A claim is the moment of truth. Your communication has to match it.

The hours after a customer files a claim are when trust is made or lost. And yet most claim updates arrive as a claim number in an SMS, a status code in an email, or a call-centre hold tone. The customer is anxious. The update is cold. The gap is where churn, complaints, and regulator escalations live.

Claims aren't a status problem. They're a clarity problem.

What it does

Every claimant gets their own personalised claim reel.

Delivered to their phone. No app, no login, no install. Works across health, motor, home, life, and term claims — from first intimation to final settlement.
01 / Claim-aware

Built from their actual claim file

Claim ID, hospital or garage, next document, next step, expected timeline — pulled live from your claims system. Every reel speaks to one claim, one customer.
02 / Multilingual

Heard in their own language

English, Spanish, French, Mandarin and more — auto-generated per customer, matched to their preference.
03 / Stage-triggered

Arrives exactly when it matters

Intimation, document request, approval, settlement, post-settlement — your claims team sets the triggers, we run the motion.
04 / Human-ending

Ends with a claims officer, not a ticket

The journey closes by routing the customer back to their named claims officer — not a helpline number or a grievance form.
The reel journey

One claim.
Four moments that decide trust.

Short, vertical, one idea per clip. Each reel meets the customer at the stage their claim is actually in — not a generic timeline, a real one.
Intimation

They know, in minutes, that they've been heard.

The journey opens the moment a claim is registered. The reel confirms the claim number, the next step, and the expected turnaround — personalised with the customer's name, policy, and event. The anxiety drops by the end of thirty seconds.
A claim confirmation that sounds like a person beats a claim confirmation that looks like a receipt.
For Sarah · Health Claim
Claim Registered

We have your claim

CLM-48291
Type In-network
HospitalMount Sinai
TAT 2 hours
For Sarah · Health Claim
Progress

Where your claim stands

✓ Claim receivedMon 9:40
✓ Documents verifiedTue 11:20
✓ Hospital networkConfirmed
⋯ Medical reviewIn progress
⋯ Final approvalPending
Progress · Visibility

They can see exactly what's happening.

A clear view of where the claim stands — what has been approved, what documents are awaited, who is reviewing it. Not a status code, a real picture. The customer stops calling because they already know.
Customers don't call when they're happy. They call when they don't know. This reel is the answer to that silence.
Settlement · The Peak

The payout becomes a moment, not a message.

The emotional high point. The reel confirms the settlement amount, the bank account credited, the date, and — critically — what was covered vs. what wasn't, in plain language. The customer walks away understanding, not guessing.
A payout explained is a policy renewed. A payout unexplained is a policy cancelled.
For Sarah · Health Claim
Settled

Amount credited to your account

$6,820
Hospital bill$7,280
Covered$6,820
Credited Chase · 4821
For Sarah · Health Claim
You're still covered

Cover active for the rest of the year

Remaining cover$43,180
Policy valid tillMar 18, 2027
With you since5 years
Your claims officerJames R.
Recovery · Trust Restored

The claim ends, the relationship begins again.

The final reel reframes what just happened. The customer made a claim, the insurer paid it, and the cover is still there for the rest of the year. It introduces the claims officer by name, opens a channel for feedback, and sets up the next touch point — without a selling motion.
The customer who was paid well after a claim is your most loyal renewal, your cheapest referral, and your quietest brand ambassador.
Why it lands

Three numbers that change your claims book.

95%+

Message open rate

Delivered directly to the channel claimants already check. The right format, in the right place, at the most anxious moment in the policy lifecycle.

8+

Languages supported

English, Spanish, French, Mandarin and more — auto-generated per customer from their data, not a roadmap item.

Measurable

Claim-call deflection

In managed pilots, AI Personalised Reels produced consistent, measurable gains on this metric vs. legacy reminder workflows. Pilot data shared on request.
Built for insurance

Built around your claims workflow, not retrofitted into it.

Managed end-to-end by Amplispot. Works across health, motor, home, life, and term claims. Your team never touches a video editor.

Managed service

Tech, design, and ops handled in-house. You get outcomes, not a tool.

Claims system integration

Secure pulls from your claims and policy admin systems. Real claim data, real personalisation, real compliance.

Multilingual by default

Audio auto-generates in the customer's preferred language. Eight languages supported out of the box, more on request.

Stage-triggered cadence

Intimation, documents, approval, settlement, post-settlement — you define the triggers, we run the motion.

Channel-native delivery

No app, no install, no login. A link in a message. A reel player in the browser — on any device, any channel.

Officer-routing built in

The journey closes by routing the customer back to their named claims officer, not a grievance form.

Enterprise scale

Built for large claim volumes. Renders personalised reels across hundreds of thousands of claims — every stage, every cycle.
What you see back

Every tap is a signal. Every reel is measurable.

Unlike an SMS status update, every claim reel gives your ops and CX teams a clear view of what actually happened — and where the anxiety dropped.

Opens

Reels watched

Status-call deflection

Officer clicks

Post-claim NPS

See a reel built from a real claim file.

Send us a sample claim cohort — intimation records, settlement data, and your claims calendar. We'll build a live personalised reel flow for a real claimant journey, end to end. You'll see exactly what your customers would receive, in their own language, before you commit to anything.

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Founded 2017 · Headquartered in Mumbai, India · Serving customers globally
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