A personalised market-event reel for every investor.
Fed rate decision, Union Budget, RBI repo move, sector shock — every market event explained calmly with the investor's actual portfolio impact. Replaces WhatsApp forwards and 'we're monitoring this' emails.
Here's how today's 25bp cut affects your portfolio.
Bond holdings+1.8%
Equity holdings+0.6%
Net portfolio+$4,200
The market-event silence
The Fed cuts rates. Your investors get the news from CNBC, not you.
Major market events happen — Fed FOMC decisions, Union Budget announcements, sector shocks — and your investors hear about them from news channels, WhatsApp forwards, or social media. By the time your team sends the 'we're monitoring this' email 36 hours later, the investor has already formed their view (and possibly placed a panic trade).
Engagement isn't a content problem. It's a timing problem.
What it does
Every market event gets its own same-day reel.
Triggered within 4 hours of the event. Personalised with the investor's actual portfolio impact. Delivered to their phone. No app, no login, no install.
01 / Data-driven
Feels like it was made just for them
Name, plan, coverage, premium — pulled live from your policy system. Every reel is unique to that customer.
Fed FOMC, Union Budget, RBI repo, ECB decision, sector-specific shocks — your team approves the trigger event, we deliver the personalised reel within 4 hours.
Every market-event reel closes by routing the investor to their named advisor — for a real conversation if action is warranted, or simple reassurance if it isn't.
A market-event journey. Built to land before the panic.
Four reels across the market-event moment. Each one explains a piece — and together they turn 'wait, is my money OK?' into 'I get it, no action needed.'
What just happened
They see the event, in plain English.
The reel opens with the event explained in 10 seconds — 'the Fed cut rates by 25bp today.' No jargon. No 'as you may have heard.' The fact, named, dated, and sourced.
The investor who hears the event from you first stops checking CNBC every 20 minutes.
For Sarah · Fed FOMC
Today
Fed cut rates by
25 bp
New Fed funds rate5.00%
Vote11-1
SourceFOMC statement
For Sarah · Health Policy
Your portfolio impact
Quick view
Bonds+1.8% ($2,400)
Equities
+0.6% ($1,400)
Cash
0%
International+0.4% ($400)
Net portfolio+$4,200
What it means for your portfolio
They see the actual impact on their funds.
A 15-second walkthrough of how this specific event moves this specific investor's portfolio. Not 'rate cuts are usually good for equities.' Their actual bond duration impact, their actual sector exposure, their actual net move in dollars.
The investor who sees the event's actual portfolio impact stops asking "should I do something." They already know.
What history says · The Peak
They see what happened the last 3 times.
The emotional turning point. Surfaces the historical pattern — 'the last 3 Fed cut cycles, equity markets rose an average 11% over 12 months.' Not generic 'stay the course.' Their fund's actual historical pattern in similar conditions.
The reel that shows historical pattern in the investor's own funds is the reel that beats the WhatsApp forward.
For Sarah · Health Policy
Last 3 cut cycles
12-month return
+11% avg
2019 cut cycle+13%
2020 cut cycle+18%
2024 cut cycle+9%
For Sarah · Health Policy
Recommended
Stay the course
Action
No change needed
WhyLong-term plan intact
Need to discuss?Tap to call advisor
Your advisorJames R.
Recommended action
The next step, named.
The reel closes by stating the recommended action plainly — usually 'no action needed, stay invested.' If action is warranted, it routes to a 15-minute call with the named advisor for the real conversation.
The market-event reel that ends with a clear 'no action' is the reel that prevents the panic trade — and the regret call the next morning.
Why it lands
Three numbers that change your event response .
95%+
Message open rate
Delivered directly to the channel your investors already check. The right format, in the right place, at the right moment in their financial life.
In managed pilots, AI Personalised Reels produced consistent, measurable gains on this metric vs. legacy reminder workflows. Pilot data shared on request.
Built for wealth
Built around your market-event triggers, not a manual email blast.
Managed end-to-end by Amplispot. Triggered by your team approving the event, we deliver the personalised reel to every investor within 4 hours. Your team never touches a video editor.
Managed service
Tech, design, and ops handled in-house. You get outcomes, not a tool.
Portfolio & CRM integration
Secure pulls from your portfolio system, CRM, and trade book. Real data, real personalisation, real compliance — across CAMS, KFintech, DST, SS&C, and major wealth platforms.
Multilingual by default
Audio auto-generates in the customer's preferred language. Eight languages supported out of the box, more on request.
Configurable cadence
Fed FOMC, Union Budget, RBI repo, sector shock — you approve the event trigger, we run the personalised motion across every investor in under 4 hours.
Channel-native delivery
No app, no install, no login. A link in a message. A reel player in the browser — on any device, any channel.
Advisor-routing built in
The journey closes by routing the investor back to their named RM or financial advisor, not a generic link.
Enterprise scale
Built for large investor books. Renders personalised reels across hundreds of thousands of investors — every campaign, every cycle.
What you see back
Every tap is a signal. Every reel is measurable.
Unlike a fire-and-forget statement email or quarterly PDF, every reel gives your wealth team a clear view of what actually happened.
Opens
Reels watched
Drop-off points
Advisor clicks
Panic trades prevented
See a market-event reel built from a real Fed decision.
Send us a sample of your investor portfolios and we'll build a live market-event reel flow for the next Fed FOMC. You'll see exactly what your investors would receive within 4 hours of the announcement — instead of the WhatsApp forward.